Chegg

Educational tech company Chegg opens the doors for students of all backgrounds to gain access to helpful resources that help advance their educational journey.

The best way to start this journey is through design, with the student in mind. Using motion, color theory, and illustration for digital storytelling for social ads, email newsletters, social media assets, and more. Our CheggAI product brought in a new guideline, identity, and design approach that further shifted the brand identity.

Design: Illustrations, Storyboards, Social Ads, Newsletter modules

Chegg ai

With AI capturing the minds and imaginations of many companies, Chegg joined the forefront of innovation through CheggAI. But what does it mean to create and design for AI?

In this explainer video, my team and I conceptualized and reimagined what the human touch of AI for students across the globe may look like. We structured, designed, and animated from concept to storyboard, strategically bringing this vision to life.

Software: Figma, Adobe Illustrator

Storyboard + Design Direction: Michaela Lawson

Motion: Sean Caesar